The idea of Fox Den came to mind after years of traveling to purchase our children’s clothing. Why did we have to travel to find good quality, classic clothing for our boys? My husband is a native Midlander and we moved here with our two boys years ago. We are invested in the community and wanted to bring high-quality, high-fashion, fine children’s clothing to West Texas. Online shopping is and always will be a convenient way to shop; however, the ability to see, touch and try on clothing is an important part of the process that is missing. We are excited to provide a place children and parents enjoy shopping together as a family.

Where did the name come from? Our two sons, Holt and Wesley, provide daily entertainment and inspiration with their wild ‘boy’ ways! They both have a deep love for animals and the ‘Fox’ has been an animal that has a special place in our hearts. The first year we lived back in Midland we had a fox live in our neighborhood and spent a great time around our home. Hence…the fascination of the fox began. And a ‘den’ is a home. We hope that Fox Den will be a wonderful shopping experience in which you will feel at home each time you visit us!

-Rachel Howard